Marketing Plan PowerPoint – Requirements and Rubric

Create a PowerPoint presentation incorporating highlights of your marketing plan.

• Slide show should be 12-15 slides

• If appropriate, include pictures, graphs, and charts

• Incorporate a title slide to begin and a conclusion slide to end

• Each main point of the marketing plan should be on a separate slide

• Apply a creative background that ties into the theme of your compa ny and product or service (slide transitions and timings are optional)

• Use a readable font size – avoid small fonts

• Use the 7 by 7 Rule of PowerPoint presentations - no more than seven bullet points per slide and each point averages around seven words. See YouTube video 7x7 Rule for

PowerPoint

• Avoid overcrowding a slide or having a slide with large blank spaces. Fill the space of the slide neatly and completely

• The PowerPoint should engage the audience and effectively introduce your entrepreneurship and product and / or service

Section Points

Available Points

Achieved Comments

Title Slide 10

Body - Key concepts of the

marketing plan (12-15 slides) 40

Conclusion Slide 20

7 by 7 Rule of PowerPoint

presentations 10

Creative background; pictures,

illustrations, and other images 20

Total 100

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