ClusterMN3496K Clusters Small Business and International Entrepreneurship MN3496K Assignment 2026 Question Is innovation manageable or just a random gambling activity where you sometimes get lucky? If it is manageable, how can firms organise and manage it – what general strategic approach might they use?
2500 words exclude bibliography
Introduction Brief introduction giving a quick profile of your chosen company Say why you have chosen this particular company Say if you are choosing to apply the business model canvas to the company as a whole or whether you are focusing on a specific division or area Graphic: Business model canvas Below your introduction, place a saved graphic of your completed business model for your company. Middle section: Spend about a third of your word count on explaining the business model that you have constructed Spend most of the remaining word count explaining how and where innovation fits in What are the key innovation processes, and how are they managed? What is the strategy to source, capture, and exploit innovation? How does what you find in your company relate to theoretical concepts/frameworks? What can your company do better in terms of innovation? Can you use a company that you have researched for another course ? Yes, though take care!! You can use the evidence/sources that you have collected, but this does not mean a cut and paste of text that you have submitted in another assignment. If you do that, you will be plagiarizing yourself, which is an academic offense.
– Use paragraph towards the end to explore your recommendation
– Conclusion
– Recommendation can be combined with the conclusion
Bibliography No need to provide references on the template Fill in all sections using brief bullet points When you are happy that you have all you need, save the template as an image and insert into your assignment Revenue stream – No need for lots of accounting detail. Provide just an overview of key revenue streams Cost structure – No need for lots of accounting detail. Provide just an overview of likely key cost drivers.
